Start Your Business With Style!

If your new business is all about beauty, women empowering and style- I have two things I want to tell you:

  1. Way to go girl!
  2. Start your business with STYLE!

It doesn’t matter if you will have an online or an offline business, if you are opening a beauty salon or a beauty blog- you’ll need to have these 5 things:

1 – A catchy name & slogan

The perfect business name is one that combines what you do with who you are. It’s true, there are the names that has NOTHING to do with the product and are meant for deep branding, but most names contain a hint to what you do.

Your smart catchy name doesn’t have to be all the complicated… In fact- it should be simple, easy to write and easy to remember. When choosing the name for your new business make sure that you have a domain name available for it, in case you would want to open a website, and also check for social profiles with that name in the main social networks (Facebook, Twitter, Instagram, Pinterest and more). You are also going to need a slogan… So if your business name is a hint to what it is that you do- your slogan should explain either what you do, the services you offer or- why choose you of all people!

2 – Beauty photoshoot

It doesn’t matter if you are going to be a manicurist or a photographer- you need amazing looking photos of… YOU! Let’s be honest- people are what sells. If your business will have no face for people to identify with- it would be harder to sell it.

A professional photoshoot for your new business should include: – Beautiful pictures of you in your working clothes, professional looking photos for your website, emails, PR submissions, etc. – Pictures of you doing what you do! If you are a shiatsu therapist- you need pictures of you while treating a patient. – Pictures of your working environment, your studio, office or store.

– And last but not least- pictures that would go along with different times of the year- summer related pictures, xmas photos, etc.

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